The good folk at Goodnature sought some design love for their social media presence to set them apart and position them as partners in helping nature thrive. Lush imagery, tight type treatments and bringing beauty to the game of pest control all in the name of conservation was front of mind with the creative approach.
Making use of the brand’s limited colour palette yet extensive photographic library made for a solid visual language no matter the angle of posts.
Be it a promotional sale, Year In Review summary, customer-generated material for ‘blog’ carousels or straight brand ads, the approach was consistent. Making key stats and infographics punchy, headlines feel considered through good typesetting, and making each image feel loved through unexpected editorial treatments elevated the content to levels above its industry-standard, engaging consumers and nature lovers locally and internationally.
